Bay Area Disc Centers

Company - Bay Area Disc Centers Offers the latest cutting edge technology in the non-surgical treatment of serious chronic neck, lower back pain and sciatica.
Goal - Generate high-quality phone calls and leads for their 2 locations
Duration - Ongoing


Problem Statement
The company needed new leads and patients for their 2 locations


Our Strategy was divided into phases in which we tested different combinations of targeting to increase leads and lower CPL

The First Phase

We researched and found that video creatives work better than static images for these ads, so we used video creatives and it proved to be effective

The Second Phase

We researched suitable audience profiles to target on Facebook and Instagram. We found different interest groups to target and that generated quality leads.

The Third Phase

We created the campaign using the targeting and creatives which yielded excellent lead numbers. We then targeted a lookalike audience.


We ran video and image conversion ads with researched targeting and later applied remarketing and lookalike audiences with new video ads.

We were able to generate around 120 high quality leads per month at a CPL of $7.08 for the client.

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